Professional & CV

I help companies and entrepreneurs grow by designing their signatures; profiles, products, processes, growth engines & tech infrastructure. My skill set is a combination of engineering, design, and GTM. Currently, I’m obsessed with content-led growth. I work internationally with SMEs on their world domination journey. I’m also a Board Member / Chair in a few Non-Profit Organizations.

Currently: I’m helping a Swedish SaaS company become the world’s leading solution for simplifying sales in complex manufacturing.

💥 SKILLS MATRIX

  • Client Experience Design
  • Marketing and Sales Strategy & Leadership
  • Content-Led Growth Systems
  • GTM Programming
  • Brand & Thought Leadership Development
  • Business Process Design & Digitalization
  • Product Marketing
  • Demand Generation & Automation, Paid Acquisition, Media Buying
  • WebDev & Digital Publishing
  • Change Management & Global Team Leadership
  • Project & Program Management
  • Board Leadership & C-Level Coaching
  • Education, Workshops & Expert Webinars
  • Integrations, SaaS
  • EdTech, FinTech, Sales Enablement Tech, MarTech

👩🏽‍💼 CORPORATE
I spent years in the corporate world as an IT & management consultant, product manager, developer, and global process manager, responsible for multi-million EUR offshore operations, delivery performance of 300+ software engineers, sales enablement, and delivery excellence.

💪🏽 ENTREPRENEURSHIP & SME
I founded a home decor company and grew it quickly to sell in 17+ counties. This experience took me from IT & management consulting and the world of complex enterprise SaaS solutions into the world of design, brand development, and global product launches.

Exciting? Oh yeah!

I got hooked on marketing, systems, and designing impeccable client experiences, and created a framework that helps companies create signature profiles, products, experiences, growth engines, and technical infrastructures to accelerate growth.

👉🏽 20+ yrs of international experience covering SaaS, productization, marketing, sales, integrations, PM/PMM, RevOps, and growing global brands in various industries.